Download Book Business Communication: Developing Leaders for a Networked World, 5th Edition - E-Book - Original PDF

Original PDF by Peter Cardon
Information
Format: Original PDF Language: English Edition: 5 Publisher: McGraw Hill (January 27, 2023) Publication Date of the Electronic Edition: 2023
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ISBN: 9781266678684, 9781266488870, 9781266421679, 9781264109104, 9781260088342, 9781266432828, 9781266428388
Description
In Business Communication: Developing Leaders for a Networked World, Peter Cardon is taking a practitioner and case-based approach to help students develop an understanding of how course content applies to the business world. Maintaining a central theme of credibility, the author communicates why credibility is essential to effective communication. Integrated with Connect for Business Communication, Cardon provides a contemporary yet traditional view into the field, empowering students to learn bedrock communication principles while also staying up-to-date with cultural and technological changes in the business world―transforming them into leaders for a networked world.
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